Презентация "QIWI" (10 класс) – проект, доклад

Innovative Payment Solutions – case study Total Telecom World 8 November 2011

Content

QIWI group of companies SSK – our key solution Payment hypermarket International payments Unique marketing opportunities Benefits for Telecoms QIWI modernization program Win-win-win strategy

QIWI – what services we provide?

Payment collection for ANY paid services Easy, fast and convenient way of making everyday payments for customers Secure processing of very high volume of operations at a time Unique marketing opportunities New distribution channel Economic efficiency improvement for Telcos

QIWI provide service of collecting payments via different types of payments devices.

QIWI Self Service Kiosk QIWI Mobile Always with you QIWI WEB Online bank

QIWI Group of companies QIWI wallet (E-money / M-money) Electronic lotteries

Additional equipment manufacturer

The Payment System System Integrator Advertising media QIWI Bank

Business geography

QIWI – short summary

19 countries 210 000 POS 126 000 self-service kiosks 5 000 service providers $12 B turnover in 2010 80 M unique users Complete solution provider

Innovative payment solution – Self-Service Kiosk

Card reader PIN Pad Bar code scanner Cash validator Touch screen Printer GPRS Riot-resistant case Coin validator

Direct top up with flexible amounts NOT AN ATM Big touch screen Advertising platform Very simple intuitive interface Certified for EU Could be monobranded Variable options

SIM card dispenser

The system services - Payment hypermarket

&more

Credits Periodicals subscription

IN COUNTRY OF QIWI OPERATION WE OFFER 5000 SERVICES

QIWI IS THE ONLY DISTRIBUTOR THAT CAN REALLY AFFORD A GRADUAL COMISSION REDUCTION

THE MORE SERVICE WE OFFER THE MORE INCOME PER KIOSK THE MORE LUCRATIVE BUSINESS MODEL THE WIDER TERMINAL NETWORK

Tickets: Air, Rail, Entertainment

Catalogue goods ON Line games Social networks Internet sales Housing and public utilities Insurance premiums Payment to budget VISA Virtual And more

International “Trans-boarder” payments

Russian consumers can top up its mobile accounts from QIWI kiosks situated in Latvia, Ukraine and Kazakhstan. We are develop this service aiming to create a united network of QIWI SSKs which allows to pay for any service provider in any country of QIWI presence.

QIWI Advantages for Mobile operator

Customer experience improvement

Simple and easy service to use, fast. Anywhere, anytime convenience. Privacy of information and payment (phone/account numbers, amounts). Low-value to high-value top-ups, amount is determined by customer. All payments in 1 channel = payment hypermarket

Unique marketing opportunities

11 commercial platforms in interface of 126 000 QIWI SSKs in 19 countires

Contact with 80 000 000 people every month

Advertising High penetration Interactivity Targeting

VIP or DISCOUNT? Get an INDIVIDUAL REPORT on average transaction amount in any particular location of your choice Transaction amount low? - Offer cheap service plan Transaction amount high? – Offer VIP

Interactive communications and personal messages for customers

New distribution channel

24/7 accessibility of payment point ON EVERY CORNER Fast roll out in distant areas guarantees increase of mobile penetration rate and allow to reduce inactive subscriber indicator (impossibility to replenish the account) Enables impulse top up And increases ARPU In Russia ISI decreased From 14% to 4% In four years ARPU increased by 10% We are also sell contracts via SSK (up to 50 000 in 1 month)

Economic efficiency improvement

COST SAVINGS: Hidden costs of scratch cards: 2-5% - theft+ fraud, 6% - commission to agents, 1% - production, 3-5% - logistic, 5-7% - other expenses AVERAGE TOTAL – 12% OPEX savings: on office rent, on amount of staff

Benefits for Telecoms

Costs reduction at no risk Enabling lower ARPU customers and impulse top-up. Increase of penetration rate ARPU raise Inactive subscribers index decrease Significant raise of prepaid contracts share Direct targeted interactive communication channel Easy and instant time to market introduction of new products, promotions, features with high CTR. (Mobile TV, Internet, etc) Contract sales Enhance of mobile commerce Significant increase in total volume of direct top-up transactions. 24/7 comfortable and efficient service for customers

QIWI – modernization program SMS / USSD

WE CAN MODERNIZE YOUR EXISTING DISTRIBUTION NETWORK AT ZERO INSTALLATION COST, ON A TRANSACTION BASIS

WEB WIN JAVA ABG POS

WIN – WIN - WIN Telecoms Customers QIWI

Costs reduction Marketing opportunities Customer loyalty

Introducing integral solution to new markets

Simple and reliable service for everyday payments

Contacts in QIWI

Olga Chechetkina Head of Marketing Section International Development Division T.:+7 (495) 783-59-59, ext.: 7294 M.:+7 (964) 570-16-44 E-mail: O.Chechetkina@qiwi.ru olga-chechetkina www.qiwi.com, www.qiwi.ru, www.osmp.ru